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"The Cool S" This token acts as a campaign to make The Cool S into an Emoji. By holding "$S", you show your support to immortalize a symbol you've no doubt seen or drawn before. ... or maybe its as simple as filling out this form: https://www.change.org/p/apple-immortalize-the-cool-s-by-making-it-an-emoji .. either way, together we can change the course of history and ensure this universally known symbol remains a staple in human culture for generations to come.